A fifth persona?

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Our designers at Torchbox came up with a persona aggregated from "designers they have known" that might be useful to the Four Personas project. At this late stage it could be extra baggage, but people might find it useful as it's "original research", even if it is anecdotal. We could either have it as a fifth or integrate bits of it into e.g. Sarah, the existing persona: it has a lot of overlap with her, although Rob is a bit older.

Note: this persona is just here as a suggestion. It's the result of an informal "designer survey" at Torchbox. It's not part of the DC CPH work, so it needn't guide any future spec or direction.

Rob Sinclair, Web Designer

Personal information

Age:
29
Job:
Web designer / Illustrator

Location:
Oxford, England

Description:
Rob works at a web agency who use Drupal as their main CMS. As well as being a designer he has skills in HTML/CSS and also feels comfortable editing Wordpress templates.

Other websites

http://www.swiss-miss.com/
http://ffffound.com/
http://grainedit.com/
http://www.rubbishcorp.com/
http://www.itsnicethat.com/

Goals & motivations

Experience goals:
* Wants everything to be 100% intuative
* Likes to have a smooth, uncluttered, quick experience; easily frustrated.

End goals:
* Wants to build up a portfolio of good design work.
* Wants 100% creative control - just like working with plain HTML CSS

Life goals:
* Creating fresh and interesting content
* To make the web work better and easier to use for everyone

Frustrations

  • Drupal feels un-intuative
  • Can't understand why everything takes so much longer than Wordpress
  • Drupal.org isn't written from a designer's perspective. It looks ugly.
  • Acres of text put him off.
  • Drupal feels like a barrier to what he wants to get done.

Current involvement with Drupal

  • Hands over designs to Drupal developers and occasionally ads content.
  • Doesn't feel part of the community or see the benefit of getting involved.

Potential roles in Drupal ecosystem

  • Logging onto d.o
  • Contributing theming documentation and pointing designers at it.
  • Contributing themes.
  • Commenting on g.d.o communities.

Usability

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