Posted by Katrina B on February 12, 2010 at 4:55am
I'm nearly a month into the redesign for a small daily newspaper. There are a few advertisers that currently use the TopAds module on our current Town News site: http://www.townnews.com/solutions/top_ads_module/
Is there any (simple!) way to offer them a similar functionality in Drupal?
Comments
Classifieds
How are you doing your classifieds? If they're in Drupal, just add a cck checkbox field to mark the ad as being upsold, and create a view that displays a random set of N ads where classification=whatever and topads=true.
Different kind of problem
Actually, the functionality I'm looking for is that the TownNews "Top Ads" allow advertisers -- auto dealers and real estate agents in particular -- to upload photos and descriptions of what they have for sale (autos or houses), and the TopAds module creates a display ad (160x600, for example) that runs in whatever location that the advertiser has requested (front page, sports, editorial, etc.) on the website.
I was hoping that perhaps there would be a way to use the HTML ad feature in the Ad module ... but the Ad module doesn't offer click-thru statistics for HTML ads. And that's a critical feature in itself.
We're going to be using CASAA/Yahoo APT to serve our display ads on the website -- but Yahoo APT offers no way for advertisers to upload their own ads. So I was looking at the Ad module as a secondary way to continue offering features that Yahoo APT won't offer.
The launch date for the site has been moved to April 1 to give us time to work out problems like this; I'm just trying to anticipate -- and research -- any potential problems before we actually reach the point of needing to deal with them.
Katrina
Site builder, writer, trainer, graphic designer