A Follow-Up on Building Communities from the discussion at the last Drupal Meeting

For those of you who weren't able to attend this week's Drupal User Group Event, the main topic of discussion was community building.

I came across this article while reading over my blogroll today and felt it was on-topic enough to share with this group. It ventures a little bit into the area of users versus customers, but I believe many of the ideas are the same. An online community is a group of "browsers" and "members". To encourage movement from the "browser" to the "member" level, you much create a sense of belonging in the "browser".

Read on below:

http://37signals.com/svn/archives2/a_transaction_makes_a_customer.php