Google Caffeine - Improvements to search algorithm

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On Tuesday night at the Melbourne Drupal Meetup, there was some discussion on the relevance of meta tags in helping search engines classify content..

While RDF in core will move us a long way toward more relevant semantic data, the major search engines continue to work on their search algorithms...

You may have heard, that Google has announced a new, upgraded version of its search engine soon. And just as important, the search giant released the developer’s preview of it today. Google promises that the new search tool (codename "Caffeine”) will improve the speed, accuracy, size, and comprehensiveness of Google search.

According to Mashable, we should see an improved focus on content as part of the search algorithm. Here's Mashable's conclusion after testing...

Conclusion
While this test was nowhere near scientific, we do have some solid takeaways:

New Google is FAST: It often doubled the speed of Google classic.

New Google relies more on keywords: SEO professionals, your job just got a lot harder. The algorithm’s definitely different. It has more reliance on keyword strings to produce better results.

Search is moving into real-time: Being able to get info on breaking events is clearly a priority for Google and Bing. With both Twitter and Facebook launching real-time search engines, they needed to respond.

It’s partially a response to Bing: At least, that’s how we feel. This new search has a focus on increasing speed, relevancy, accuracy, and the index volume, things that Microsoft really hit on when it released Bing. It feels as if Google “Caffeine” is meant to shore up any deficiencies it may have when compared to Microsoft’s offering, though it’s been in the works long before Bing launched.

The new Google will only get better as features are implemented and developed. The end result is a better search experience for the user. Competition really does breed innovation.

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