Big selling points

Events happening in the community are now at Drupal community events on www.drupal.org.
gaslamp's picture

Just wanted to share a page I made that make Drupal easier to sell to prospective clients. Instead of trying to sell features, we took a benefits approach and I think it makes it more understandable for the average person:

http://www.gaslampmedia.com/why-drupal

Comments

Features don't make immediaty

yoroy's picture

Features don't make immediaty sense so good approach to focus on benefits. Nice. thanks for sharing.

Good approach for talking to the end user

markhope's picture

Thanks for sharing. This is a good approach for talking to 'average people' (clients that aren't completely wrapped up in tech) - something that is often overlooked when creating materials.

There's ongoing work by the Drupal Association to try and collate this type of material for re-use and distribution under Creative Commons
https://association.drupal.org/bizconnect/tools

Would you be open to contributing this content for reuse? If so, maybe contact Megan Sanicki? http://drupal.org/user/1012424

Submitted. Thanks for the

gaslamp's picture

Submitted. Thanks for the idea.

The Marketing of Drupal

Group categories

Group notifications

This group offers an RSS feed. Or subscribe to these personalized, sitewide feeds: