DrupalBAM

Please see:

http://drupal.org/node/1807418

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blockquote>In order for the Drupal Branding and Marketing Committee to be successful, the group and four associated projects need to be used in order to split what needs to be done into manageable components, just as the Drupal project itself does for the software side of things.

Apologies for the delay!

http://archive.org/details/DrupalconMunich-2012-Bof-Drupalbam-BrandingAn...

In the Virtual Enterprise Network book which I'm taking good bits from and altering according to needs - Ken describes six critical roles people play:

• architect
• broker
• coach
• technology support
• executive leaders
• group leaders

over two major areas:

development:

• market
• community
• capability

support:

• campaign
• product
• projects

People play different roles at different times, or as the Party people would say "hats".

Today I've mostly been tidying up the marketing group home page, highlighting four topics we are currently canvassing for views on:

• What is it that Drupal does so well?
• Who are our "mindset" competitors that we need to overcome?
• Who are Drupal's competitors and what do they do particularly well?
• Who is Drupal's target group? What are their demographics? Psychographics?

http://groups.drupal.org/node/250853#comment-810573

Links to current efforts:

http://drupalcampkit.org/blog/1

http://www.drupical.com/

http://blip.tv/drupalcon/plan-and-run-a-drupal-camp-while-having-fun-emp...

There's plenty I haven't listed, feel free to add any you know of

I'd like to gather thoughts for what you'd all like to see on the homepage of this group so do please let me know. The Drupal 8 mobile initiative has a good looking front page, I just went there as catching up on DrupalCon videos and webchick mentioned mobile initiative would like some help on the UI and I'd like to direct some people to the info and it made me think ours is still bare - but early days!

Feel free to post ideas/links/etc., I have some other stuff to attend to, and I understand many are away this weekend so thought I'd get the ball rolling.

Got a great marketing idea? Share it here! Or, start a new discussion and add it to the BAM Marketing Ideas Section.

Update: Please use this form on the Association site: Drupal Collateral Audit

Go here and submit any Drupal-related collateral that you can find. Once we have a good list going, we'll create a permanent home for it on d.o. Thanks!

This is a great opportunity for free publicity for your firm!!!

After tidying up the DrupalBAM ('Drupal Branding And Marketing') group homepage and structure last night I saw the conversation had started to flow so today, after getting my own personal chores and meetings out of the way, I caught up on the conversation.