BAM Branding

Hi all,

There is a new page on Drupal.org with Drupal 8 marketing materials for anyone to download and use. The page has downloadable versions of the Drupal 8 logo (stacked, inline and isolated) in a wide variety of formats, and standard and widescreen presentation templates for Google presentations, Keynote and PowerPoint.

Feel free to use these and spread the word.

What else would be good to have on this page for people to grab and use?

Joe Saylor
Drupal Association

Drupalizing the Great Desert..Drupal Echoed in Dubai during The First Ever Drupal Camp in the Region
No one can now say that never a Drupal Camp has been organized in Gulf/UAE because Drupal Camps made its debut in UAE on 26th October 2013. The first ever Drupal Camp was arranged by many active Drupalers over here, Drupak, our sponsors and The Drupal Association funded the event with The Community Cultivation Grant.

In an effort to streamline the design of Design4Drupal (D4D) Boston sites and create a branded experience for our camp, the organizers have been working on a series of logo options that will represent D4D as we move forward with the Camp. We're looking for your feedback as designers within the Drupal community on which logo option you prefer and why. The choice with the most votes will be iterated and used to represent the Boston Design 4 Drupal Camp in 2013 and beyond.

The goal of these logos is to create a system that can:

Continuing through the process outlined here: http://groups.drupal.org/node/250768

The next step is for us to define success. It's easy to say "grow Drupal faster" but we need to put some hard objective (and subjective) metrics on the outcome of Drupal Marketing.

The questions to answer are these:

• What is our definition of true success for Drupal? How do we measure it?
• What is the distance between where we are today and that success?

What is it that Drupal does so well? How are we better than any other similar product?

What are the awesome things we can say about Drupal that nobody else can say about their CMS?

NOTES: This is a step in a planned Branding exercise that is outlined here:
Brand Strategy Purpose and Workflow

We are basing this entire thread on this simple idea: The purpose of undertaking the branding of Drupal is to accelerate the adoption of Drupal.

I would like to propose a workflow for the brand strategy. While I don't want to get bogged down in "talk talk talk" and never do, it's helpful to have a process and a framework of what needs to be done so that it is useful and long-lived. Let's spend a few hours figuring out the direction Drupal should be moving first, then put the pedal down.

Here's the way I have done this in the past:

PURPOSE:
First, let's define our purpose: We are working on the Branding of Drupal so that we can _____________ Drupal faster than it is _______________ing now.

Update (04-03-2013): Adding source file
Update: wordmark fixed. Thanks to cweagans!

This is a D8 logo proposition. Please give feedback.